Born from a passion for innovation and performance, On started its journey in the Swiss Alps, bringing a revolution to the running world. Marrying cutting-edge technologies with minimalist aesthetics, their vision is to redefine the sensation of running.

Step up your game with the Cloudswift 4 (3MF10132661) trainers. Designed for the modern male runner, these trainers redefine urban running with their Navy Blue colourway offering a sleek, fashion-forward edge. Built for Autumn/Winter 2025, they feature On’s signature CloudTec® technology, engineered to transform impact into an explosive toe-off. Embrace the seamless fusion of style and function as you conquer the streets in unrivalled comfort and flair.