We celebrate Nike Air Max Month 2022

    This year, we celebrate the Air Max Day throughout the month. For the occasion, Nike is launching exclusively for Europe the Nike Air Max 1 'La Ville Lumière', a silhouette based on the light of the French capital. We're bringing this concept to other sneakers in the Air Max family to complete the path of light during the Air Max Day Release.

     

    On March 26th, Nike celebrates Air Max Day, but this year it is even more important, as it commemorates the 35th anniversary of the launch of the first Nike Air Max 1.

     

    The popularity of the Nike Air Max has continued into the 21st century, to the point of being awarded its own Day in 2014, due to its longevity and global appeal. Indeed, it has been one of Nike's most successful shoe lines for over three decades. To celebrate the event, the American brand is launching nine limited edition Air Max sneakers.

    Retracing the path of the sun throughout the day, it captures the different shades of light and the Airness of the Air Max family. There is a pair for every moment of the day.

     

    Credits

    Text by SVD

    Produced by SVD

    Audio by @jotacassone

    We celebrate Nike Air Max Month 2022